RPC stands for Rich Photorealistic Content, a term used to describe the software and content associated with ArchVision's award-winning Image-Based Rendering (IBR) technology. (RPC is also the file extension for this image-based content.) RPC is the first major commercial project in the evolution of image-based rendering technology. Since its introduction in 1998, the company's solutions have become the preferred method of incorporating complex objects into 3D computer graphics environments. Because RPCs rely on photo image data, the incredible richness of detail and quality of images far surpasses even the best computer-generated models.

ArchVision has developed a number of libraries of photorealistic content that can be incorporated into 3D models, including diverse collections of trees, people, cars and other objects. These libraries are being utilized in a variety of fields and applications, including architecture (commercial and landscape), general design visualization, city planning, construction, product design, simulation and manufacturing.